I was a core member of the team building an “offer recommendation” engine enabling online publishers to give their readers the best, most contextually relevant offers at the time they are most engaged.
Intending to connect and educate consumers with local winemakers with the goal to “help find a new favorite wine, or two”, I spent several months designing and developing a mobile regional/festival guide.
The simple goal of this effort was to help achieve “inbox zero” by setting rules to prioritize email based on address, domain or subject. Working closely with the founder, I was responsible for helping identify key scenarios, interaction models and the initial mobile user interface concepts.
EARTH ONLINE – via Allovus
To increase the popularity of the Microsoft Research Worldwide Telescope project, I was asked to assist in the effort to create EARTH ONLINE, a community site to attract amateur astronomers and earth scientist, university organizations and non-profit foundations.